BRAND KIT FOR NONPROFIT
Nonprofit brand kit.
A Nonprofit brand kit from MakeBrandKit is a complete, on-brand set of assets — a logomark and colour palette, a print-ready brochure, a 9:16 reel with voiceover, and an Instagram carousel — all generated from a single sentence in minutes, with no designer.
A nonprofit’s brand is made by people who are not designers — the volunteer laying out a bake-sale poster, the trustee pasting the logo into a grant application, the fundraiser building a giving-day post at ten o’clock the night before — and a major donor reads all of it as one organisation, or as several. MakeBrandKit resolves the mission into a warm, legible core, then sets the same core across the A4 tri-fold that becomes the appeal or the impact report, the guidelines PDF and token export that keep every volunteer on-brand, and the reel and eight-slide carousel that carry a campaign from launch day to thank-you.
Founding members lock in priority access & founding-tier pricing.
No spam — just one email the day it opens.
A complete kit — generated, not designed.
HOW IT WORKS
Three steps to your kit.
-
Brief
Describe your brand in one sentence — the name, the vibe, who it’s for.
-
Generate
MakeBrandKit resolves it into a brand core, then flows that core into every asset.
-
Export
Adjust anything you like, then export the whole kit — logo, brochure, reel and carousel.
WHY IT'S DIFFERENT
Credible on any budget
-
A mark a volunteer cannot break: an A4 logo-directions PDF lays out three concepts — a symbol-led mark, a wordmark and a badge that carries the founding year — with the rationale for each, and the chosen one exports as SVG plus PNG in mono and reversed lockups, so it prints in one colour on a collection tin, a T-shirt and a photocopied flyer, and the brand guidelines PDF states the minimum size and clear space in plain language the whole team can follow.
-
Warmth that still passes an accessibility check: the palette leans away from corporate blue towards a human primary and a single urgency accent for appeals, and every text-on-surface pair is checked to WCAG AA in advance (4.5:1 body, 3:1 display) — the standard a council, a foundation or a corporate partner increasingly asks about before it co-brands anything — with the colours shipped as HEX, RGB, CMYK and as JSON and CSS tokens the website volunteer can drop in unchanged.
-
The pieces a campaign actually runs on, cut from one core: an A4 tri-fold typeset as a donor appeal or a year-end impact report, a copy pack of headlines, a bio and captions in a voice that asks without pleading, a 9:16 reel with voiceover for the launch and the thank-you, an eight-slide 1080 × 1080 px carousel that walks a donor from the problem to the gift, and a social profile set at 400², 1500 × 500 and 1080² so the page a giving-day link lands on looks like the poster that sent them there.
FAQ
Questions, answered.
Is there a discount for nonprofits?
Not yet — there is no dedicated nonprofit tier today. Founding members lock in founding-tier pricing and priority access, which is the lowest price the product will ever have, and nonprofit-specific pricing is on the roadmap; join the waitlist and name your organisation so we can count it. For context, the kit replaces a first design engagement that would normally cost a small charity more than it spends on its whole giving-day campaign — the logo directions, guidelines PDF, tri-fold, reel, carousel and social profile set all come from the one brief.
Can it produce an impact report or appeal brochure?
Yes — the A4 tri-fold exports as a press-ready PDF in your brand fonts, and its six panels map cleanly onto either job: for an appeal, the need, one beneficiary story, what a gift buys, three ways to give and a contact panel; for an impact report, the year in numbers, two case studies, where the money went and a thank-you to funders. The same file goes to a commercial printer for the AGM and attaches to a grant application or a corporate-partner email, paired with the 600 × 200 px email signature so the covering note reads as the same organisation as the attachment.
Will it suit a cause-led, emotional tone?
Yes — describe the cause and who it serves in the brief ("hospice for a rural county", "youth football club", "wildlife rescue") and the register follows: the palette resolves warm rather than corporate, the type direction is chosen for reading a beneficiary’s story rather than a rate card, and the copy pack’s headlines and captions are written in the voice of the people the work is for. It can also be held back: an advocacy or research body that needs to look measured to a policy audience gets a cooler palette and a more editorial type pairing from the same pipeline, because the brief drives the tone, not a template.
Early access
Join the waitlist. Early access, no spam — just a heads-up the day the doors open.
Founding members lock in priority access & founding-tier pricing.
No credit card, no commitment — unsubscribe anytime.